Central Gardens now open at Dunn’s River Falls.

KINGSTON, Jamaica (JIS) — Chairman of the National Cruise Council (NCC), Michael Belnavis, says upgrading of the Dunn’s River Falls attraction in Ocho Rios will further boost Jamaica’s growing cruise sector.

Belnavis said that Jamaica was already on course to becoming the number-one cruise destination in the region and that the recent Dunn’s River upgrade has all but sealed the deal.

“Dunn’s River has been for many years the number-one attraction in the Caribbean. Such has been its dominance that almost every attraction between Falmouth and Ocho Rios has married their product with Dunn’s River as part of their marketing strategy. It is now fashionable for them to tell the guest to go to Dunn’s River first, then finish off your day with us for one price,” he said.

Belnavis added that it is within this context that the new $122-million Central Gardens theme park at Dunn’s River will bring even more guests and, by extension, more cruise ships to Jamaica.

http://www.jamaicaobserver.com/latestnews/Upgrading-of-Dunn-s-River-Falls-to-boost-cruise-industry